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Drift Net > digital culture
Geolocation
The Internet: Now smaller and less interesting!



Geolocation is a technology that that narrows web-searches according to the immediate surroundings of the user. Intended to create a personalized, user-oriented experience, it is being instituted with more and more web services. Other than gaining the ire of privacy advocates, it has irked websites such as Superpages.com for making inaccurate assumptions about visitor interest.

Eventually, experts say, advances in digital technology will create such a personalized, user-specific experience that users will not have to leave the context of their bedroom for useful information. "It's amazing" said one surly beta tester, "I googled 'dentist', and there were 80 pictures from my special edition of Steve Martin's Novacaine, which I normally have to look under my dresser to find." Additionally, geolocation advocates say that "Internet pornography will be all but eradicated as web searches that normally unearthed hundreds of scandalous websites now only direct you to the collection of wet magazines already gathering in your closet."

"Eventually", he added, "you won't have to leave the contents of your own grey matter. Google will be wired to only search within the range of ideas you already know before retrieving information", he ended, after having typed "reductio ad absurdum" into his laptop.

Link to Wired article
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